STRATEGY PLANNING

Your Marketing Strategy is the key to driving your business. Are you using marketing to create your business advantage?

Sharper Marketing have a core competency in Strategy & Planning, that enables us to bring focus and structure to your marketing thinking.  Using our proprietary Sharper Marketing framework, we quickly define which markets and customers will drive more sales for your business, both locally and across Asia. Best of all we help you plan what and when to communicate to create the market impact you want, to increase your sales.

Sharper Marketing facilitate the development of your Marketing Strategy, using our proprietary and powerful strategy planning tool. At the end of the Sharper Marketing programme, you will have clarity on which customers will drive your sales, what should be your marketing focus and which marketing communications will drive your business revenue.

• market insights & competitor perspective
• core markets that will drive business revenue
• brand positioning
• key website and content messaging
• marketing automation opportunities
• social media and publicity communications strategy

At the end of the process we will provide you a Strategy Roadmap, and a formalised plan including a 12-Month Marketing Calendar.